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Happy 80th Birthday Papa Guido

Papa Guido 80th Birthday

Papa Guido's award winning 80th Birthday

Northern Ireland's ice cream supremo Guido Morelli is celebrating his 80th birthday in style after winning another top ice cream award. We scooped our ninth win in 10 years at the prestigious National Ice Cream Competition organised by The Ice Cream Alliance - the trade body for the UK's £1bn ice cream industry.

Our famous Double Cream Dairy Vanilla once again took top honours in the Open Ice Cream class. Daniela Morelli said: "All the credit goes to my father Guido who developed the recipe which has led to so much success. It is a wonderful 80th birthday present for him. The recognition these awards bring has been a great advantage in growing our business. In addition to supplying major supermarkets such as Tesco and Sainsburys we now have ice cream parlours in Cookstown and Ballycastle and a new all Ireland distributor, Brakes Foodservice."

Daniela whose great uncle Pietro Morelli founded the business, said: "Our success is based on using the finest Irish dairy produce and ingredients which are all carefully sourced with our double cream being produced right on our doorstep!" It's a formula that is clearly working with more than 50 different flavours of ice cream being produced at their Coleraine factory supplying demand from a host of hotels and restaurants as well as retailers across Northern Ireland and the Republic of Ireland.

Daniela added: "All the recipes are developed by my father Guido. He is a perfectionist and draws on the skills and knowledge that have been passed down by generations of the family."

The family were praised by Zelica Carr, Chief Executive Officer of The Ice Cream Alliance. "The Morelli's continue to produce ice cream of the highest order which has brought them a remarkable string of successes against the best ice cream makers in the UK and Ireland. The ice cream industry continues to flourish and the quality and flavour is increasing every year thanks to the dedication and enthusiasm of ice cream makers like the Morelli family."